1. Do not buy a piece of jewellery because it is cheaper, remember that if it is too good to be true, it is probably too good to be true.
  2. Certification is extremely important, we believe and deal in reputable certified diamonds. Examples of which are GIA, HRD and AGS.
  3. Have your jewellery made by a professional jeweller and do not accept poor workmanship.
  4. Remember that it is not important where a diamond came from, it is still good irrelevant where it came from.
  5. Whilst a certain nation might be known for supreme cutting, it’s the trade person who cut it that will make or break a diamond.
  6. Remember to look at a diamond under magnification as well as to the eye. Keep in mind when you compare two diamonds where and how heavy the inclusions were because it will make a difference to the worth of the diamond.
  7. Follow your heart and trust it will take you there, after all jewellery is an emotional purchase.